ENVIRONMENT, EXPERIENCE, & INNOVATION,
ARCHITECTURE, GRAPHIC DESIGN,
BRAND & COMMUNICATION DESIGN

ENVIRONMENT, EXPERIENCE, & INNOVATION,
ARCHITECTURE, GRAPHIC DESIGN,
BRAND & COMMUNICATION DESIGN

Nike / Sports Wear Carts, Strategy & Creative Direction

Role: Senior Designer

This project re-interpreted the urban food-cart for retail use. 2x4 conceived of a retail "food" cart to be deployed at three scales in an urban environment. The proposal included both the physical design of the carts as well as the viral internet marketing scheme and socially networked consumer takeaway experience.

2x4_NSWCart_MoBlog Experience.jpg

1 2 3 4 5 6 7 8 9 10

Previous Next

2x4_NSWCart_MoBlog Experience.jpg

All Honda Johnson & Johnson IKEA Uber Nike Chipotle Lincoln Center Facebook Brightline IKEA AT&T Performing Arts Center Buffalo Wild Wings Dunkin' Isabella Stewart Gardner Museum Central Park Zoo Metropolis Magazine Facebook Nike Prada OXO Graphics, Communication, & Illustration Columbia GSAPP The New City Reader Human Scale Swatch The Internet of Things Project All Clean

Honda Johnson & Johnson IKEA Uber Nike Chipotle Lincoln Center Facebook Brightline IKEA AT&T Performing Arts Center Buffalo Wild Wings Dunkin' Isabella Stewart Gardner Museum Central Park Zoo Metropolis Magazine Facebook Nike Prada OXO Graphics, Communication, & Illustration Columbia GSAPP The New City Reader Human Scale Swatch The Internet of Things Project All Clean